BRANDthrÅ
What is BRANDthrÅ?
We are the only AI research company to score customer emotion via human input. This allows us to create a new type of syndicated audience built upon emotional segmentation. We offer a suite of SaaS and API products that add emotional contextualization to the buyer journey and help companies improve digital targeting and content. We view emotion as a critical KPI that can drive hyper growth by bringing 1:1 commercial intimacy to scale. At BRANDthrÅ, we believe that data and insights should not exist in silos (structurally in a company and philosophically) but exist as an agile always-on model. Just as digital once sat siloed and ultimately became the critical ingredient in driving business forward, we feel similarly about research. Today democratization of data allows for knowledge and empathy at scale across an enterprise. Meaning its inside out: data empowers employees who then empower clients to digitally transform in ways that deliver the best possible CX to customers.
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