Clickback

Clickback

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What is Clickback?

Company Info: Clickback offers B2B lead generation software for accelerated growth. Clickback has been fanatically obsessed with helping B2B companies ignite their lead growth since 2000. Our powerful email lead generation (ELG) solution is designed to let you email your purchased list of cold B2B contacts and turn them into warm, opted-in leads – something your existing marketing automation software and other email service providers won’t let you do.

Clickback’s ELG software offers unmatched deliverability, so you can rest assured that your email is going to reach your target audience, allowing you to focus on crafting an engaging message that will convert.

Our powerful lead generation solutions and friendly team of experts can help your company, be it startup or enterprise, to the next level. If you’re interested in reaching a new audience to scale your B2B leads, reach out for a free 1-on-1 demo today to see how Clickback can fit into your tech stack.

Product Details: Clickback is a lead generation platform and lead driver for marketers that helps warm up and convert cold contacts into opted-in leads safely and securely by sending ELG campaigns, while unconverted contacts are tracked, targeted and nurtured using our Website Visitor Intelligence™ (WVI) technology for increased B2B lead conversion into any CRM/MA tech stack.

How does it work? Step 1: Cold B2B Contacts. The first step, before Clickback comes into play, is the customer’s list. Campaigns are most successful if customers have an existing, larger list of highly targeted contacts that align with their buyer persona and ideal customer profile. Note While Clickback doesn’t provide email lists, we partner with a range of reputable data providers that do.

Step 2: Warming Up Contacts with Clickback. The second step is where Clickback comes in. The list is uploaded into the software, which automatically performs a series of in-depth, robust hygiene checks to clear out bad data, spam traps, honeypots, and other undesirable contacts. Once the list is clean, customers can configure their account and begin converting cold B2B contacts into warm, opted-in leads with email.

Step 3: Understanding and Improving Campaign Results. The third step utilizes our detailed reporting, including Website Visitor Intelligence™ technology which tracks, targets and nurtures unconverted contacts. This gives our customers unparalleled insight into not only how their unconverted contacts engage with their email campaigns, but how they interact with their landing page and website after clicking the email. Customers are able to deep-dive into their contacts’ full experience and tailor their campaigns to optimize for even more conversions.

Step 4: Driving Conversions with Landing Pages and Replies. The fourth step involves actual conversions and replies. A well-crafted landing page with a form is a crucial part of an ELG campaign. Conversions and replies are tracked and reported on, so customers can see exactly how impactful each campaign is.

Step 5: Push New B2B Leads into MA/CRM. Customers push their new, opted-in leads into their marketing automation or customer relationship management software, where they can be nurtured or closed by sales.

Clickback Features:

  • Email verification/validation
  • List hygiene check per contact
  • Dedicated sending IPs and domains
  • Automated IP warmup services
  • Real-time spam checker
  • Website Visitor Intelligence™ (WVI) for intelligent tracking and reporting
  • Drag-and-drop email designer
  • Advanced HTML email editor
  • Easy UI/setup wizards for list import and campaign creation

Support and Customer Service Clickback’s dedicated and friendly Customer Success Team are experts in the field of B2B cold email and are happy to walk you through best practices and key performance indicators (KPIs) upon start up. Clickback takes our customers’ experiences to heart and is constantly evolving to make the software easier and more enjoyable to use to set our customers up for success when sending their ELG campaigns. We also pride ourselves in our dedication to our customers. If something isn’t up to our (or your) standards, we’ll work to make sure that it’s resolved.

Countries Service Available In Clickback mainly services companies who are looking to send B2B cold email campaigns to a list of contacts in the United States.

Company Pricing Information Clickback’s ELG software has a variety of tiers of pricing options to fit your needs. Whether you’re a small startup or a larger enterprise business, Clickback has a plan that will work for you.

Starter - $280/mo.

  • 100,000 emails/mo.
  • 17,501-25,000 contacts

Essential (Most Popular) - $380/mo.

  • 200,000 emails/mo.
  • 25,001-50,000 contacts

Premium - $600/mo.

  • 400,000 emails/mo.
  • 50,001-100,000 contacts

Enterprise – Call for pricing

  • Unlimited emails/mo.
  • 5M contacts

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