What is CrossEngage?
CrossEngage is a German software provider from Berlin, founded in 2015. We offer a Customer Data & Prediction Platform for growing your customer base into valuable, individual customer relationships.
We combine a real-time solution for customer data and cross-channel management with advanced AI and AutoML features to intelligently understand and play out your data.
With CrossEngage you can collect and act upon your first-party customer data across all marketing channels. It offers a real-time solution for customer data with cross-channel campaign management. Comprehensive 360° customer profiles including detailed customer history and user behavior make you get a true understanding of all data. Moreover, CrossEngage provides features for segmentation and automated customer journeys that allow you to create campaigns across multiple marketing channels such as email, direct mailing, programmatic advertising, social ads, and various other preferred channels. Simply set the right triggers within the customer journey for corresponding marketing measures and automating campaigns. By following a data-based and customer-centric interaction across all communication channels, companies strengthen their customer loyalty, increase profitability, and win new customers more efficiently.
With our predictive analytics features, you can create and maintain fully-automated hundreds of machine learning models very easily and accurately to optimize strategy and budget decisions in marketing. Using AutoML, CrossEngage detects and understands changes and provides the basis for informed decision making and customer-value-based targeting. Quickly create and scale predictive models for customer acquisition, first-to-second order, cross- and upselling, churn, reactivation, and many other use cases. Use our intuitive model builder or our advanced AutoML Workbench for experts and data scientists.
Reducing friction and offering great flexibility, CrossEngage is easy to implement and allows you to realize simple use cases right out-of-the-box. Through our integrations and APIs, your tech setup is easily extensible, customizable, and future-proof.