What is inBeat?
inBeat is a creative growth agency that helps brands connect with audiences and drive measurable business growth through performance-led creativity. As part of Fieldtrip, we blend strategic thinking with executional excellence to build scalable growth engines for ambitious brands. Our Approach We believe creative is the primary driver of modern growth. Every asset we produce is designed to perform—across paid media, organic channels, and the full customer journey. We don’t ship one-off campaigns; we build repeatable creative systems grounded in data and continuous testing. Core Services 1. Performance Creative: High-converting UGC, creative strategy, ad testing frameworks, hooks, and copy optimized for scale. 2. Performance Media: Omnichannel campaign management. 3. Paid Media Management: Full-funnel campaign management across Meta, TikTok, Snapchat, and Google Ads with ongoing optimization and audits. 4. Influencer Marketing: Creator partnerships across Instagram, TikTok, TikTok Shop, and YouTube, from nano to macro influencers, including white-label programs. 5. Performance Branding: Brand systems, digital touchpoint optimization, and scalable creative frameworks that balance consistency with conversion. 6. Growth Marketing: User acquisition, CRO, analytics infrastructure, and go-to-market strategy. 7. Research & Panels: Consumer research through panel recruitment, focus groups, and product testing. 8. Measurement and Attribution: Multi-touch attribution modeling, incrementality testing, marketing mix modeling (MMM), custom analytics dashboards, and unified performance tracking across channels to optimize spend allocation and prove ROI. What Sets Us Apart We’re creative-first but performance-obsessed. Our multidisciplinary team combines creative production, media buying, influencer strategy, and growth expertise, ensuring every campaign is optimized for conversion and scale. Proven Results We’ve partnered with brands including Disney, Marvel, New Balance, 7-ELEVEN, HelloFresh, Square, Bumble, OURA, Linktree, Nestlé, and Swatch to drive awareness, engagement, and revenue.
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