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Winning by Design

What is Winning by Design?

Winning by Design (WbD) is a global B2B revenue consulting and training company founded in 2012. It specializes in helping recurring revenue teams achieve sustainable growth. Headquartered as a fully remote organization, WbD serves over 600 clients in more than 13 countries. The company focuses on aligning sales, marketing, and customer success teams around customer-centric frameworks, emphasizing operationalizing Revenue Architecture through scalable methodologies. WbD offers a range of solutions tailored to organizational needs, including self-guided solutions for independent implementation, advisory services for direct coaching, and customized consulting and training programs. The company utilizes innovative frameworks like the Bow Tie Data Model and the SPICED Methodology to enhance go-to-market strategies and improve customer success metrics. Under the leadership of CEO Dominique Levin, WbD promotes a remote-first culture and emphasizes internal career advancement and community-driven growth.

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