Ulrich Brennan
Digital Growth Manager · 51-200
1 review written · 4.0 average
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Reviews by Ulrich Brennan
★★★★★
We've been using Inspectlet for A/B testing alongside its session recording and heatmap features for about eight months now, and overall it's been a solid addition to our optimisation toolkit. The ability to watch actual user sessions alongside test performance data is genuinely useful — when a variant underperforms, you're not left guessing why. You can literally watch where people are dropping off or getting confused.
Setting up tests isn't overly complicated, though the UI does take a bit of getting used to. A few of our team members found the experiment configuration a touch unintuitive at first, particularly around setting up goals and segmentation. Once you've done it a couple of times it clicks, but onboarding new people to it does require a bit of hand-holding.
The integration with our analytics stack was mostly painless. We had a minor hiccup getting the JavaScript snippet to play nicely with our tag manager, but support was responsive and helped us sort it out within a day.
Where I think Inspectlet really differentiates itself from pure-play A/B testing tools is that combination of behavioural data and test results in one place. For smaller teams who can't afford multiple specialist tools, that's a real advantage. However, if you're a large enterprise needing heavy statistical rigour, advanced multivariate testing, or deep personalisation capabilities, you may find it a bit limited.
Pricing is reasonable for what you get, and the value proposition is strong for mid-sized teams. Would recommend for teams wanting qualitative and quantitative testing insights without juggling five different tools.
