Customer Service is defined as assistance and advice provided by a company to those people who buy or use its products or services. Adam Smith of WHUK, however, has taken Customer Service above and beyond that description. In the six years that we have been using WHUK’s services we have encountered issues along the way; for the most part very minor but one or two have prompted a bit of nail biting! Irrespective of the nature of the problem or our lack of understanding of things server-side, Adam has always been there for us – efficient, understanding, calm and patient. He, along with his colleagues at WHUK take Customer Service to a new and exemplary level.