ActiveTrail

ActiveTrail

33 Reviews · Last reviewed on 27 December 2018

What is ActiveTrail?

ActiveTrail™ is a market leader in email marketing, offering web-based email marketing solutions and services for organizations who want to maintain an active relationship with their customers.

ActiveTrail maintains a near 100% delivery rate with full anti-spam compliance, manages your ISP relations, supports multiple languages, enables user-friendly creation of email business communications (including campaigns and newsletters), and provides advanced reporting and analytics so companies can optimize their use of email and attain higher return on investment.

Serchen Index

61.94
34
Employees
33
Reviews
5,054
Followers
N/A
Likes

ActiveTrail Key Features

email marketing

sms

Landing Pages

A/B testing

Predictive delivery

Surveys

Workflows

NPS

API RESTful

Sign up forms

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ActiveTrail Reviews

5.0

Excellent!

33 Reviews

Last reviewed on
27 December 2018

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Wednesday, January 2, 2019

Verified Review

Lots of the tools that I need to use in this kind of software, like: tagging for different lists, automation and sequencing, the flow view of an automation schedule. I can't think of anything cons yet! It's a great program. Maybe the only thing is that it doesn't write the content itself! haha Easy of use, simple dashboard layout and straight forward instructions on how to use it

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Friday, December 21, 2018

from One Marketing Solution

As long as you can write your mails to your list, ActiveTrail takes care of everything from there with pretty good analytic's. I have this work with little less technical know how compared to Constant Contact. Give it a shot, you have nothing to lose. List Building and Keeping them engaged.

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Monday, December 17, 2018

Verified Review

from Freelance Marketing and Creative Services

ActiveTrail has a great UI, probably my favorite of all the ones we've used. They have a great variety of themes and templates to accommodate any need you might have. Obviously you can bring your own HTML code to the party should you choose. It's easy to replicate a previous campaign to freshen up the content and be ready to send in no time. ActiveTrail gives you sufficient space to upload frequently used images and even some not so frequently used. ActiveTrail also integrates with our database better than some other solutions, it's probably the main reason we switch over. Email marketing made simple and easy. They provide really great support as well and very fair prices. Integrated with our database ActiveTrail can automate emails for birthdays, anniversaries as well as any other number of parameters.

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Friday, December 7, 2018

from Marketing And Advertising Inc.

"Best emailing app I've tested"

Easy to use, all is said. I've never used an app as easy to use. I've more time to do my job, and realize the campaign itself, it's perfect.

I do not dislike anything. ActiveTrail really is the best app I've tested and used. I'm completely satisfied. Very short time to do and send an emailing campaign. More time to do my job !

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Tuesday, December 4, 2018

from Digital marketing sol.

"ActiveTrail for Sales and Marketing Data Management"

I am in the sales team and ActiveTrail has really helped us in client data management and identifying new prospects by tracking those who visited our website, how they found us and the nature of business solution they are looking for.

So far so good. The software is easy to use and gives me real time email notifications.

I would advice any person looking for a better and efficient way to grow business to use ActiveTrail as online marketing is the way to go and ActiveTrail got you covered. You will be able to identify more prospects at the comfort of your office hence more business.

Previously it was difficult for us to keep track of the people who visited our website but with ActiveTrail we can easily identify the visitors, how they found out about our business and the nature of business problem they have. We store the data for future engagements and more business.

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Wednesday, November 28, 2018

from Digital Marketing Inc.

"ActiveTrail for Sales and Marketing Data Management"

I am in the sales team and ActiveTrail has really helped us in client data management and identifying new prospects by tracking those who visited our website, how they found us and the nature of business solution they are looking for.

So far so good. The software is easy to use and gives me real time email notifications. I would advice any person looking for a better and efficient way to grow business to use ActiveTrail as online marketing is the way to go and ActiveTrail got you covered. You will be able to identify more prospects at the comfort of your office hence more business.

Previously it was difficult for us to keep track of the people who visited our website but with ActiveTrail we can easily identify the visitors, how they found out about our business and the nature of business problem they have. We store the data for future engagements and more business.

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Saturday, November 24, 2018

from One marketing solution

Powerful and Usable

I've used a variety of services like ActiveTrail, but nothing I've used matches ActiveTrail for both usability and power. It does everything we need with more power under the hood than I can imagine ever needing. Highly recommended.

I've never run into a problem or frustration that hasn't been easily resolved.

Excellent. I can't recommend it enough.

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Thursday, November 22, 2018

from One marketing solution

"The Best Newsletter Platform I've Used to Date"

ActiveTrail works great, has a flexible platform, and makes it easy to design and send beautiful email campaigns. They have in-depth reporting of click-through rates, open rates, etc., as well as basic visuals of subscriber growth.

I don't have any strong dislikes of the product. I'm sure that I'm only tapping into a small amount of what the program can offer, but so far it works well and serves its purpose.

Our marketing agency always recommends ActiveTrail to anyone wanting to start newsletter campaigns. The software is free for the first time, so if you have a small list, there's no reason to pay for a newsletter service when you can use a quality product like ActiveTrail for free.

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Friday, November 16, 2018

Verified Review

from Digital Market Inc.

I started my Early Years and Parenting Consultancy early this year and I am just about to launch my membership website, so I'm pretty new to the business world. Therefore, it was crucial for me to find an email marketing service that is easy to use. I'm very glad that I found ActiveTrail, because it was super simple to set up, integrate with other web tools, creating email automation, campaigns and they provide top notch customer service.
If you are just about to start your business, ActiveTrail is perfect for you to make you feel supported and because it works smoothly it will keep the faith in your project. As I have a membership website to launch, I needed to connect Wordpress, Optimizepress, PayPal and ActiveTrail and they work perfectly together without a problem. It feels amazing, when I get a notification of a new customer's registration, then I feel that everything is well connected and works smoothly.

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Friday, November 16, 2018

from Digital Solution

"Simply THE Best!"
ActiveTrail is SO POWERFUL. It makes automation so incredibly easy, allowing me to really take care of customers entering into my many email campaigns. Tagging and segmentation takes this even further, allowing me to really drill down into the specific requirements of my subscribers.

There’s nothing to dislike. I’m always looking to save money, but you get what you pay for don’t you? ActiveTrail has enabled me to segment my list so specifically, that I can now be super-targeted with the emails I send out. Higher open rates, more engagement and a thriving business.

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Wednesday, November 14, 2018

from Digital Marketing solution

"New to ActiveTrail and Impressed"

Ease of use, when I search for help I can find it and when I've sent in a request a human being responds, even when it takes more than one attempt.

I haven't used it for too long or for anything too complex yet so nothing that I don't like yet.

Getting my message out, communicating with prospects and setting this up to work when I'm doing something else

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Friday, November 9, 2018

from One Marketing inc.

"Affordable and Capable"
ActiveTrail offers a lot of the features that some of the other, more expensive tools offer.
It's tough to drill down to true customization in the templates.
email campaigns are the best one and helped me do more.

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Tuesday, October 30, 2018

from B2B Marketing

Besides giving non-profits a discount, ActiveTrail has a number of great templates that make sending updated information to your club or association easy. So as club officers change, there is no drop in effectiveness. ActiveTrail has gone out of its way to provide technical support, training, and even marketing/list building classes. ...at no extra costs.

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Saturday, October 27, 2018

from Digital Marketing Inc.

"Great for non-profits, clubs, and associations!" Besides giving non-profits a discount, ActiveTrail has a number of great templates that make sending updated information to your club or association easy. So as club officers change, there is no drop in effectiveness. Can't think of a thing. ActiveTrail has gone out of its way to provide technical support, training, and even marketing/list building classes. ...at no extra costs.

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Tuesday, October 16, 2018

from Marketing Solition

"Smooth and intuitive"

Building a campaign is simple, fast, and intuitive. Getting feedback on your campaign's performance is quick and easy, and the mobile app makes it easy to manage things from anywhere. Sometimes it can be difficult to find a specific setting, and templates aren't always easy to use. End-to-end campaign creation, execution, and performance metrics help us set up campaigns quickly and improve subsequent efforts.

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Monday, October 15, 2018

from Marketing Solution

"An affordable way to keep in touch with contacts"

I like ActiveTrail's templates, which allow me to create professional emails without having to think too much about optimize the layout to suit mobile and desktop email clients. I can also use templates that are formatted for certain types of announcements, which helps me to get my message across more effectively. I don't really need too much design skill. I can just focus on the text content of the email.

ActiveTrail is solid starter service for email newsletters. If you're on a budget, you can maybe start with ActiveTrail and then move those contacts to a new program, like a more advanced CRM later, if needed.

ActiveTrail has been a low-cost automated emailing platform that allows me to distribute news, promotions and other company information quickly and easily. It provides me with an automated way to stay within email regulations and gives the recipient and streamlined way to opt out of future emails.

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Friday, October 12, 2018

from Digital Marketing solution

"I found my new mailing tool!"
I really like all of the tips when getting started using this application. I like having the option to incorporate contest some forms and how easy it it to create campaigns. The dashboard is easy to use and see your stats. I also like all the templates and the option to create your own. The content manager makes it easy to save files for use later.
I don’t like that you have to pay for automated email responses, or that they aren’t fans of affiliate marketing and have been known to shut down affiliates.
Great for start ups, but can cost in the long run.
I wanted something with more options and templates for email newsletters, and to be able to use sign up forms and run contests through the emails.

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Monday, October 8, 2018

from Marketing Success

The first and most amazing feature that I need to mention is the Free Version! That's really cool - especially if you're starting to build a digital strategy for your business! ;)

Also, it's really simple and intuitive to design a campaign!
If you want to try and learn how to work on an e-mail campaign, you should definately use ActiveTrail!
I built and send e-mail campaigns for some of my clients.

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Friday, October 5, 2018

from One Success Marketing

What I like the best about ActiveTrail is the intuitive ease of use it provides. It takes very little time to get set up a profile and send your first email. The functionality to import large email lists is also very easy. ActiveTrail allows us to stay in contact with our list and to send professional looking emails in a minimal amount of time.

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Thursday, October 4, 2018

from Digital Marketing solution

"ActiveTrail is awesome!!! 5 Stars!"

ActiveTrail is reasonably priced with great features! I love using their pre made templates to make my emails look extremely professional. My business revenue has increased since I started using ActiveTrail. Seriously! There isn't anything I dislike. ActiveTrail does everything I need in a list building, and mass email company. They even sync well with the other companies I use.

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Wednesday, October 3, 2018

from Digital Marketing Inc.

ActiveTrail combines ease of use with sophisticated ways to automate my email marketing based on the behavior and actions of people on my list. And for anyone who is designed challenged, their form and landing page builders are super helpful. Finally, their tutorials and support are exceptional. I use email to develop relationships with my list, ActiveTrail has great deliverabilty, and it's easy to format my emails in all sorts of ways.

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Tuesday, September 25, 2018

from One Marketing

The pricing was the first thing that attracted me to ActiveTrail but after using it for years, I absolutely love the design aspect as well. You can customize each of your email templates which I loved making this unique to my branding. This tool is great for beginners who are just starting to grow their email list. I do recommend it for advanced businesses that rely on segmentation and sending out emails to their entire list. I would recommend that ActiveTrail for the same lead to be on multiple lists and they should have a function where you can send a broadcast email to your entire list. We wanted a monthly newsletter for our customers to feature new products, rebates, coupons, company events, etc. Turns out ActiveTrail was a great fit for exactly what we were looking for and has not let us down.

1 of 1 people found this review helpful.
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Sunday, September 9, 2018

from One Success

ActiveTrail is for me a good Platform for my email campaigns. It's easy to use, with a clear interface and an editor that is fast and simple. ActiveTrail allows you to have a contact list that you can easily manage from the Platform. Also provide you templates that you can customize for your needs. The second phase, the insights one, is one of the best I've ever find. This will help to check your campaign performances.

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Monday, April 23, 2018

from Arcadia Group

Pros
It is very user-friendly, especially for first timers. But ActiveTrail knows how to pack the right punches in the right areas. They have enough templates so you can execute diverse email campaigns . It also helps that they have a blog that they consistently update for great tips and guide so everyone can be informed of the latest trends and information on email marketing.

Cons
As mentioned, they have ready templates but some people might require more. It would be great if the selection would be expanded to include more designs to address the other people's needs.

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Monday, April 23, 2018

from FlowsStacks

Amazing Platform!
ActiveTrails’s product is one of the best we’ve seen to date.

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Monday, April 23, 2018

from DataComi

Intuitive user interface, easy to operate and very comfortable to work with.

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Friday, November 3, 2017

from western social media

I like the ability to customize a mass email to the individual best.I am able to connect with many people of a similar demographic at once

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Thursday, October 12, 2017

from B220

perfect tool for email marketing.
Very intuitive and easy to use.
fully recommended

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Thursday, October 12, 2017

from Smart Financials

great tool for my emails and sms campaigns. I moved to active trail from get response because of their free automations and sms, and so far i'm happy with it.
For me, the coolest thing is the ability to built automations that involve both emails and sms.
One thing i don't like so much is their landing page builder (although it is free, so can't complaint too much...:))

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Thursday, October 12, 2017

from IDE Technologies

One of the friendly software ( interface) that I used

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Thursday, October 5, 2017

from Accounting Company

I like how easy it is to create and send out our company newsletter, keeping our clients informed on any updates. If you have a high-volume of clients that you need to send a monthly newsletter, or email, Activetrail would facilitate this with ease.

1 of 1 people found this review helpful.
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Monday, August 14, 2017

Verified Review

from Freelance

Up-to-date features. Good service and support. ActiveTrail makes our marketing automation more efficient than ever.

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Wednesday, August 9, 2017

Verified Review

from Thomas Marketing Solutions

ActiveTrail is very easy to use and cost effective. The feature to run separate A|B testing is really great, especially if you are running a big list.

3 of 3 people found this review helpful.
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This page was last updated 27 December 2018 04:32