What is Bookafy?
Bookafy helps leading brands optimize customer engagement through all phases of the booking process. Bookafy's appointment scheduling app gives your customers and staff a beautiful booking experience with automated confirmations, text reminders, syncing to calendars and much more. +25,000 businesses around the world trust Bookafy– including leading global banks, retailers, and software companies. Try Bookafy free today!
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Bookafy Reviews (54)
- ★★★★★44
- ★★★★★8
- ★★★★★2
- ★★★★★0
- ★★★★★0
Review Summary
Generated using AI from real user reviews
Bookafy is an overwhelmingly well-regarded scheduling tool that users consistently praise for ease of use, affordable pricing, and responsive customer support. The vast majority of reviews highlight genuine time savings—particularly around calendar syncing, payment collection, and automated reminders—with users reporting dramatic reductions in admin overhead and no-shows.
Customer service stands out as a defining strength. Multiple reviewers name staff members (especially "Sarah") by name and describe proactive, hands-on support: same-day phone availability, account setup walkthroughs, and willingness to implement feature requests. Integrations with Google Calendar, Zoom, Mailchimp, and QuickBooks are frequently cited as valuable. Users also note the software has improved meaningfully over time, with regular feature releases.
The main criticisms are modest: one reviewer (from 2019–2020) reported a serious issue with billing disputes and unresponsive support over months, which stands in stark contrast to current reviews. A few users mention the interface and customization could be more intuitive, and one noted the backend has many options that can feel overwhelming at first setup. Another flagged that most features work well but "leave room for improvement."
Overall, Bookafy delivers genuine value for small to mid-sized scheduling needs at a low monthly cost, with customer service that clearly exceeds user expectations.
★★★★★
Tuesday, April 9, 2019
“Excellent and very affordable system Pros: We have been using…”
Excellent and very affordable system Pros: We have been using your services for about 1 year and have had hardly any problems. Your customer service is fantastic, the service you provide is really good and the price is very reasonable... Bookafy is giving us great value for themoney. Cons: There are few features that are missing and would be useful, but I have no doubt that these will get added in due course as everything else has. The upside to this 'con'is that I asked them for the features and they said 'great idea, we will do it'. No biggie. I would highly recommend and the value for money is excellent.
★★★★★
Thursday, March 28, 2019
“One of the best business decisions in over 20 years!…”
One of the best business decisions in over 20 years! Switched to Bookafy almost a year ago now. One of the best business decisions I have made in over 20 years in the massage industry. Great product, great support. I studied the competition for six months before going with Bookafy. I know that sounds a little crazy, but I wanted to find a good fit. What I liked about Bookafy then has only gotten better in time, as they role out improvements on a regular basis. I love the software then, and I really love it now! If you are looking for software for your small business, look no further!
★★★★★
Saturday, March 16, 2019
“Really bad customer service We were overcharged by mistake when…”
Really bad customer service We were overcharged by mistake when we initially set up Bookafy. When I reached out to Bookafy it took 4 weeks for their first response. This was back in August 2019. I have been emailing them about 8 times, back and forth, with not being able to find the account ect. with the promise the refund would be made, but nothing came through. Then I decided to start a new claim hoping someone else would take the case and help but I NEVER got a response on that. Overall very disappointing and an overcharge of $252. Now it's May 2020 and this is my last resort to hopefully get our money back.
★★★★★
Monday, March 4, 2019
“Outstanding! I Called customer support this morning (Saturday) and I…”
Outstanding! I Called customer support this morning (Saturday) and I had the opportunity to work with Sarah on a few questions I was having. She was patient, informative and professional. Thanks for making my life a little easier this morning! BTW, I wasn't expecting anyone to answer their phone, for crying out loud it was Saturday AM, but Sarah let me know that after hours calls route to all of the customer support cell phones to make sure customers can reach help when needed. Pretty cool... I guess this is a benefit of working with a 'startup' that wants to earn our business!
★★★★★
Wednesday, February 20, 2019
“Bookafy is Amazing!! I work for a company that manages…”
Bookafy is Amazing!! I work for a company that manages over 75 locations nationwide. We have utilized a few other software platforms and Bookafy is by far the best to work with. I like two things in particular, 1. I can customize so much. From staff schedules to service stat times, colors, branding,etc. There is so much to customize for my business and for each of our specific locations. 2. Their support staff is fantastic. They are always available to help, they never complain for my many (maybe too many) questions. They are really nice and great to work with. Highly recommend!
★★★★★
Friday, February 8, 2019
“Integrations are Key The software is awesome, and one thing…”
Integrations are Key The software is awesome, and one thing I really love is all of the integrations. Granted, they don't do every integration on the planet, but they do a bunch that I was already using and it saves me a ton of time. I integrate with Google calendar, Quickbooks and Mail chimp. Its so nice that my personal calendar is synced up my work calendar (same with my staff), my accounting software is synced up with calendar (no double entry) and my marketing is all synced up. I am on cruise control and loving Bookafy!
★★★★★
Sunday, January 27, 2019
“Great Company, Software and Customer Service The staff at Bookafy…”
Great Company, Software and Customer Service The staff at Bookafy are tremendously helpful when it comes to account set up, answering questions and adding feautures. The software works great!
★★★★★
Tuesday, January 15, 2019
“Like a dream I could seriously be their before and…”
Like a dream I could seriously be their before and after marketing story. My life was a wreck trying to keep up with returning phone calls/emails, appointment scheduling, confirmations, staff scheduling etc... within a week or so, I am completely at ease. Everything works so well and my business has been completely streamlined. I almost laugh at the small cost of the software compared to how much time I save. Its remarkable. I must be saving 30 hours per week easy. Also, our no shows are down, and revenue up. All for a measily $60 per month. So so so awesome.
★★★★★
Friday, May 13, 2016
“Any time I have a questions customer service always goes…”
Any time I have a questions customer service always goes out of their way to help. Great product! PS, this software literally saves me hours per day. Stoked. Happy. Loving it.
★★★★★
Monday, May 9, 2016
“We bought this program for our wellness center in Denver.…”
We bought this program for our wellness center in Denver. I am not super tech savy, so at first I was a little overwhelmed. I watched a little “Start” video on their FAQ page and it was then I realized how simple this would be. I did most of the set up on my own, but then I called and spoke to Sarah she was phenomenal. She always answered all of my questions and was a real joy to work with.The software is good, but there is a lot involved so really take time getting to learn the various features. Go over everything numerous times and write yourself some cheat sheets to refer back to. Thanks, Sarah, for all your help.


