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5 ways to keep coronavirus from stopping work at your small business

Amid the uncertainty surrounding COVID-19, there have also been moments of brightness. Citizens making music together from their balconies in Italy. People braving the supermarket to buy staples for elderly neighbors. Athletes donating money to hourly workers and staff whose jobs are in limbo. Among the bright spots are the inspiring ways small businesses are getting creative to keep … Continue reading "5 ways to keep coronavirus from stopping work at your small business"

What happens if you can’t make payroll? 11 steps to take to get your emp ..

As the coronavirus continues to spread, small businesses everywhere are feeling the effects. For many of them, the virus threatens more than their health. The CDC has advised employees and consumers alike to avoid contact with other people and limit time spent outside the house. The resulting slump in foot traffic has caused lost profits … Continue reading "What happens if you can’t make payroll? 11 steps to take to get your employees paid"

How to monetize a website: 8 ways to drive revenue and build a brand

A business website doesn’t just exist to advertise your products and services. On the contrary, a well-developed site can actually generate income for your company. But, knowing how to monetize your site is key. Website monetization refers to the various methods used to convert site traffic into real online revenue. Not all monetization techniques, however, are … Continue reading "How to monetize a website: 8 ways to drive revenue and build a brand"

How to optimize your order to cash process to avoid cash flow problems

Strong sales and growing revenue are great, but during periods of growth, cash flow can become tight and create real problems. Take Michigan-based, Murder Mystery Theatre Company, as a cautionary example. As reported in Inc. Magazine, over a period of 3 years, the company grew to $4 million in sales, employed 800 independent contractors, and put … Continue reading "How to optimize your order to cash process to avoid cash flow problems"

The dangers of vanity metrics for client-focused firms and what to measu ..

When Lehman Brothers filed for bankruptcy in September 2008, the firm had $639 billion in assets, making it the largest bankruptcy filing in US history. Up until that point, the firm had been painting a picture of healthy finances even in the midst of increasing signs that they were headed downhill. Using an accounting loophole known … Continue reading "The dangers of vanity metrics for client-focused firms and what to measure instead"