What is rais?
WHY WE EXIST?
We help direct-to-consumer brands grow the value of their customers faster by providing software, intelligence and expertise.
To provide our clients with Commercial Insight on their customers through our Customer Data Platform that lets them understand and act on data to drive Customer Lifetime Value.
Our clients use us to solve challenges in the following areas:
- Understanding Customer Lifetime Value
- Customer Retention
- Customer Journey Intelligence
- Channel Performance
- Promotional Performance
- Product / Category Performance
- Customer Database Performance trends
- Demand Forecasting
- Siloed Customer Data that needs pulling together into one place
- Targeted Customer Activation
Our combined Customer Data Intelligence Platform and Analytics-as-a-Service offering ensures that our clients' get the most value from their customer data.
HOW DO WE DO IT?
At the heart of the RAIS technology is a clever process, which automatically unifies, cleanses and mines 1st and 3rd party customer data.
This creates a Single, enhanced view of every single customer.
This enhanced data becomes operationalised through connections with communication channels such as Email, Facebook or Customer Service.
Our Analytics-as-a-Service offering helps clients ensure they’re getting maximum use of the system by providing on demand access to expert analytical resources.
WHY DO YOU NEED RAIS?
Competition in retail is getting fiercer.
It's becoming harder to keep hold of customers and find new ones who will be valuable over the long term.
It’s even harder to do this as a small, understaffed, busy online retailer, who might not have a data management and analytics background.
So RAIS helps these businesses harness their data to convert more customers, more easily at each point in their customer lifecycle.
It also helps them understand what activity has worked or not and what to do next to continuously improve conversion rates.
- A 31% improvement in new customer conversion
- An increase in repeat business of 20%.
- 20 hours time saved per month through automated data management and segmentation
- An incremental £31K in revenue per month (equating to 15% increase in revenue)
OUR CLIENTS LOVE US BECAUSE:
- We have an easy to use software interface
- We are a team of experts who understand data, how to analyse and interpret it, commercially.
- We have a powerful underlying system that enables real-time insights and automated Marketing
- We have excellent levels of support – a true partner to our clients
- We're constantly innovating the platform