Marketing Software
Getting attention for your business used to mean a billboard, a radio spot, or hoping someone found you in the yellow pages. Now your customer might discover you through a search result, an email, a social feed, a competitor's ad network, or a message on their phone, and the software that reaches them has fragmented accordingly. Marketing tools today span the entire funnel: understanding who your audience is through market research and analytics, building campaigns across email, social media, SMS, and paid advertising, optimizing what actually works with testing and conversion tracking, and then measuring which channel drove the sale through attribution. On top sits planning and automation software that ties these channels together, so a single campaign can orchestrate across multiple touchpoints without manual handoffs. The category pages below break down this landscape by channel and function, making it easier to find the right tool for the specific part of your marketing engine you are trying to improve. If you are after something more specific, have a look at our Marketing Automation Software, Email Marketing Software, or Social Media Marketing Software categories.
Net-Results is the 1st choice for people buying marketing automation for the 2nd time. The Net-Results platform helps marketing teams work smarter, not harder. Automate your customer conversations and watch hot leads come in. Keep customers happy by staying in touch. Know… Learn more about Net-Results.
CompeteShark empowers Digital Marketers to outsmart their their market peers with Competitive Intelligence in real time. Learn more about CompeteShark.
Tagembed is a leading social media aggregator tool that lets users to aggregate Instagram Feed, Twitter Feed, Facebook Feed, YouTube Video, RSS Feed, Linkedin Feed and 15+ more social feed networks. The plugin is extremely easy to use and has a no-complex structure. Users can… Learn more about Tagembed.
Hootsuite is a social media management platform that helps businesses of all sizes to manage their social media presence. The platform provides a range of tools and features to help users streamline their social media management, monitor social media activity, and track social… Learn more about Hootsuite Inc..
Heap’s mission is to power business decisions with truth. We empower companies to focus on what matters—discovering insights and taking action—not building pipelines or tagging. With Heap, organizations of all sizes can remove technical bottlenecks and gain a single… Learn more about Heap.
We are the ultimate Twitter growth tool ! With our easy-to-use interface we will help you to take your Twitter growth up a notch. Learn more about Hypefury.
Gale Force Digital Technologies, Inc. specializes in providing superior software and internet marketing solutions for ad agencies, internet marketing, multi-location outlets and franchise groups. ReForce is an advanced software solution designed to improve customer… Learn more about GaleForce Digital Technologies.
Alter helps you grow your business and increase website conversions by allowing you to personalize content for your visitors based on their interests. Learn more about Alter.
Lucky Orange is a software-as-a-service company founded and based in Overland Park, Kan. The software Lucky Orange provides gives people the confidence to grow their business by allowing them to spend less time sifting through data and more time engaging with their customers… Learn more about Lucky Orange.
Agility PR Solutions (formerly MediaMiser) We’re not a 120 year old geezer or a young and inexperienced start up – Agility PR Solutions has the perfect mix of experience and a start up’s passion for client success. Founded in 2003, MediaMiser quickly grew to become the… Learn more about Agility PR Solutions.