What is Preferred Patron Customer Loyalty?
Preferred Patron™ Loyalty is a leading solution for customer loyalty, customer engagement, rewards programs and gift card processing. We cater to businesses of all sizes, including large and small multi-outlet businesses. Preferred Patron™ serves diverse industries, including: Restaurants • Retail • Hospitality • Automotive • Veterinarian/DVM • Health Care • Cosmetics • Aesthetics • Orthodontics • Dentistry • Gaming/Casino • Salon & Spa • Colleges & Universities • Gas Stations • Convenience Stores • Health & Fitness • Entertainment • Vape • Golf Resorts • Country Clubs • Cafe's • Pubs & Bars and many more. We offer both co-branded solutions as well as white-labeled solutions. Join are community of participating merchants or stand out with a white-labeled solution, and operate under your own brand! Recognize customers for spend, visits, activities and behaviors, increase customer retention and foster growth. You get an advanced loyalty program complete with incentive campaigns, multi-tiered rewards program with achievement tiers, a vast digital rewards catalog (including AMEX, MC and Amazon GC Rewards), built-in e-mail/sms communications and autopilot operation. We have several interfaces to choose from, including Standalone Cloud/Web, Customer Kiosk, Mobile App plus full integration to Vend Retail POS and Square POS. An OPEN API built on REST technology is also available for easy integration to any platform you need.
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Preferred Patron Customer Loyalty Reviews (101)
- ★★★★★99
- ★★★★★2
- ★★★★★0
- ★★★★★0
- ★★★★★0
Review Summary
Generated using AI from real user reviews
Preferred Patron is overwhelmingly well-regarded, with 48 of 50 recent reviews giving it five stars. Users consistently praise the software's ease of use, responsive customer service, and customization options. Setup is described as quick and straightforward, staff training minimal, and the interface intuitive enough for new users and cashiers alike. The product delivers concrete business value—users report increased customer retention, higher shopping frequency, and measurable sales lifts from targeted email and SMS campaigns. The online customer portal and integrated tablet for point-of-sale signups are frequently highlighted as customer-facing strengths.
Customer support emerges as a genuine differentiator. Multiple reviewers note same-day or near-immediate responses, willingness to implement custom features, and staff who stay engaged beyond initial setup. One user reported a requested software change completed in under 10 hours. The pricing is consistently described as competitive or excellent for the feature set offered.
Only minor caveats surface. Two reviews rate the product four stars rather than five, but both affirm satisfaction—one notes over a decade of reliable use, the other calls it a good system for tracking and collecting customer data. No substantive criticisms appear across the 50 reviews. The product appears strongest for small to mid-sized retail, service, and hospitality businesses seeking manageable, affordable customer loyalty with built-in marketing tools.
★★★★★
Friday, April 7, 2017
“Preferred patron has helped our company grow & evolve. Their…”
Preferred patron has helped our company grow & evolve. Their customer service is top notch. They did a fantastic job of giving us a product that matched our company's unique needs.
★★★★★
Thursday, April 6, 2017
“Works great for us. Easy to use and very effective.…”
Works great for us. Easy to use and very effective. Our customers demand it now that we have it! Customer support is the best we have ever experienced!
★★★★★
Thursday, April 6, 2017
“Absolutely fantastic company to work with. Their technology far outweighs…”
Absolutely fantastic company to work with. Their technology far outweighs anything else in the market but even more important than that is their advice regarding our loyalty program. They advised us on how best to improve our loyalty program and grow our membership. Best thing was, the technology did all of the work for us!
★★★★★
Saturday, March 25, 2017
“Excellent experience I switched over from another loyalty company and…”
Excellent experience I switched over from another loyalty company and my experience couldn't have been any better. It was easy to get started and they even uploaded my data for me. Great people. Always professional.
★★★★★
Saturday, March 25, 2017
“Great software. Easy to use. What a great program. So…”
Great software. Easy to use. What a great program. So easy to use and implement. I highly recommend this product. It has been extremely beneficial to our company. I especially like the automated emails and text messaging. Keep up the great work!
★★★★★
Saturday, March 25, 2017
“Works great for us! We use it at our senior…”
Works great for us! We use it at our senior living facility cafe to manage guest spending accounts. The program works well and reporting is exceptional. Our guests find it very convenient. Support us always quick to respond when we have questions.
★★★★★
Thursday, March 23, 2017
“Great partner to work with! At Delta Bingo, we knew…”
Great partner to work with! At Delta Bingo, we knew when we set out to find a loyalty partner we would need a team who would take the time to understand our needs and would help educate us along the way. From the initial call at Preferred Patron, we have been blown away with the knowledge, professionalism and speedy replies. The team at Preferred Patron has been absolutely great to work with and their attitude of "no question is ever stupid" has helped to build a very open collaboration between our company and Preferred Patron. Overall the system has given us the ability to collect useful customer data allowing us to build on customer loyalty and drive customer frequency. It has also giving us the ability to remarket to new customers who may have only visited once, by leveraging meaningful email communications. I would recommend Preferred Patron to anyone. Keep up the great work team!
★★★★★
Tuesday, March 21, 2017
“We really enjoy working with Preferred Patron, so many opportunities…”
We really enjoy working with Preferred Patron, so many opportunities with the program & tons of customer support! They are always eager to help us find solutions & are always available.
★★★★★
Monday, March 20, 2017
“The Best We have been with Preferred Patron for many…”
The Best We have been with Preferred Patron for many years. The system is great, easy to use, always reliable, and the Preferred Patron staff is very engaged with us when needed. I always Joke with my contact Brett that no matter when I call him he always answers the the phone and has time for me. It's like he waiting on me to call. (Not that I have to call a lot) :) Great Product, Great People!
★★★★★
Tuesday, February 28, 2017
“I have never worked with a partner company with so…”
I have never worked with a partner company with so much experience and patience! Getting into a loyalty software program took quite a bit of research, time and of course, explanation. After speaking to a few companies, there was no doubt who we were going to choose. Our customer service rep. has been with us every single step of the way. The most thorough explanations, verbal, as well as email. Distance isn't an issue with this company. They certainly will bend over backwards to ensure you have a clear vision on the route you are taking your company. Never question, lack of knowledge, time or convenience as P.Patron will make sure your experience is exceptional. Thank you Brett --- our team loves you! "
